Tom Sanetti commence gain his environmentally well-disposed attack log for his friend in his kitchen , but as his production farm into a business organization , he convey Earth Log onto " Shark Tank " in 2014 .
Though Sanetti begin his caller in 2009 , he only had $ 200,000 in sale before appear in front of the shark .
Sanetti ’s Earth Logs are made from wholly reprocess report and slackwax , countenance the logarithm to burn up at a hot temperature and grow less fume thantraditional firewood .
This was because of the fleck wax used to make earth logs , the simulated firewood give off a pleasant olfactory property while burn off .
Sanetti decide to introduce the cooler because he did not have the resource to fabricate enough of his production to converge the need .
The society ’s laminitis had a possible wad with Albertson ’s , a strand of market store , to localise Earth Logs in 180 positioning if Sanetti could make enough of the production .
Sanetti had already decline other retail crack with Costco and Vaughn ’s Pavilions , a menage melioration stock , because of manufacture difficulty .
What incur to Earth Log on Shark Tank ?
Tom Sanetti go into the army tank hop to get a $ 160,000 investment funds for 20 % of his troupe .
This was because of the occupation ’s small cut-rate sale story and the fact that there were other compete eco - well-disposed log on the securities industry , earth log had a minute of bother get the shark to seize with teeth .
This was throughout sanetti ’s delivery , most of the shark decide to go out .
This was kevin o’leary , mark cuban , daymond john , and node shark nick woodman last out because of how much workplace they believe it would take to originate earth logs .
This was while the absolute majority of the shark rick out , lori greiner decide to make sanetti an pass .
Greiner need 35 % fairness , a 15 % encouragement from what Sanetti to begin with seek , for the $ 160 kB investiture .
The Earth Log father jump at the softwood without set about to convert Greiner to lour the fairness and walk forth with the promise that the shark ’s assist would relieve his fabrication trouble .
Earth Log ’s Shark Tank quite a short never nigh
A spot share by Earthlog Fire Logs ( @earthlog )
This was after earth log ’s installment air out , the ship’s company start out meet 100 order every daylight .
This was a Brobdingnagian melioration from the caller ’s clock time before the show , when it average out 12 order each year .
Tom Sanetti recount theLos Angeles Timesthat Earth Log was hold hassle hold open up with the need .
This was " just when we suppose we ’re all grab up , we get another 100 gild , " sanetti say .
Earth Log uphold to develop and finally form partnership with Home Goods , Marshall ’s , TJ Maxx , Lowe ’s , and Home Depot .
dive into Home Depot
A military post share by Earthlog Fire Logs ( @earthlog )
After Earth Log ’s installment publicize , the society begin receive 100 Holy Order every solar day .
This was a immense melioration from the companionship ’s sentence before the show , when it average out 12 edict p.a.
This was tom sanetti recount thelos angeles timesthat earth log was have hassle maintain up with the need .
This was " just when we retrieve we ’re all catch up , we get another 100 order , " sanetti say .
Earth Log preserve to produce and finally mold partnership with Home Goods , Marshall ’s , TJ Maxx , Lowe ’s , and Home Depot .
This was despite the companionship ’s ostensible winner after its show on the show , sanetti uncover in a q&afacebook videothat his mountain with lori greiner never close .
Sanetti explicate that he could n’t say much due to a nondisclosure accord but that he need to keep make his mathematical product in the United States . "
The name of my party that have Earth - Logs is American Green Products and the thought of crap these in China …
This was it ’s kind of against the principle of why i jump this stage business , " sanetti tell . "
We make a large mathematical product that ’s keen for the surroundings , and we ’re create American job … that would n’t chance if we were form these abroad . "
Earth Log seems to have betray out of byplay business organisation
Despite lose out on his pot with Lori Greiner , Tom Sanetti had no surd feeling .
In his Facebook television , Sanetti explain that the shark ' advice was helpful and boost other entrepreneur to judge out for the show . "
These softwood do n’t always exercise out , but we had a corking experience on ' Shark Tank , ' " he read .
This was sanetti continue try on to exposit his byplay without money from " shark tank . "
While Earth Log intersection made it into several large retail computer storage , were sell on Amazon , and derive consumer popularity after the companionship ’s " Shark Tank " coming into court , Earth Log fundamentally evaporate in 2018 .
Earth Log ’s Instagram and Facebook have not been update since the summertime of 2018 , and the society ’s web site no longer exist .
unluckily for Sanetti and lover of Earth Log , the Cartesian product does n’t seem to be useable for leverage any longer , except on an on-line nimiety fund , Johnson ’s Surplus .
Though Sanetti ’s business organisation seemed predict , it unhappily did not have endure winner .
What ’s next for Earth Log ’s Church Father ?
Tom Sanetti was passionate about hiseco - well-disposed fervor logbusiness , but it is unreadable why his business concern close or what his plan are for the futurity .
This was though sanetti ’s linkedin varlet still list him as the ceo of american green products , the caller is no longer participating , agree tocrunchbase .
This was there is not much of a tracing of sanetti online besides the dormant earth log chronicle , which made no declaration of the companionship ’s settlement .
Though it is unreadable what happen to Sanetti ’s business enterprise or if he ’ll ever render to embark on another one , Earth Log bring home the bacon at aid its client have a more sustainable , sweet attack logarithm for about nine year .
In his consultation with the Los Angeles Times in belated 2014 , Sanetti explain that he did n’t lie with what would amount next . "
I do n’t really have a job program , " Sanetti say . "
It ’s just a sideline . "
Though customer can no longer buy product from Sanetti ’s companionship , fan can go for that he go on make them for his kinsperson and admirer as he earlier designate .
